Friday, July 11, 2008

In the cradle of innovation

ZENSAR: Ganesh Natarajan

In the cradle of innovation


Zensar believes in ‘innovation’ being the differentiating factor, a belief that has for sure delivered the goods... Explaining its intellectual make-up, Ganesh Natarajan, Dy. Chairman & MD, Zensar Technologies expressed confidence as, “The vast repository of knowledge within the organisation, built over the years, is an agile and dynamic value proposition.” Zensar was the first to conceptualise the innovative technology development Solution BluePrint (SBP); a unique framework, which automates software engineering process. “This framework has been our USP & has shown significant productivity improvements in many customer projects. It also forms the framework for our Global Delivery Platform (GDP),” avers V Balasubramanian, Head - Innovative Technology Solutions, Zensar. The company has a strategic focus on the Retail Services sector and has been a provider of domain expertise & IT solutions to Tier-I retailers across the globe for over twelve years now.

Zensar recently acquired the Intellectual Property Rights for Point of Sale (POS) software from domestic Retail-IT firm Seacom Solutions Pvt. Ltd., and is working on further enhancements and licensing out the same. With a vision to become one of the Top 10 Global Oracle providers, it recently acquired a US East Coast-based Oracle company. It has also devised a FTO (First Time Offshoring) methodology, focusing on the large market of companies that have never outsourced before, or have had bitter experiences in the past with outsourcing. No doubt, innovation has taken different shapes and sizes at Zensar; some real reason therefore that it makes it to the India’s Top 20 IT companies list.
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Source : IIPM Editorial, 2008