Time Warner Inc. has bought a 50% stake in Court TV for $735 million. The company plans to develop the Court TV brand because this is for the first time that the cable brand has come under single ownership. Court TV, which is a very popular cable company, is watched by 86 million households offering programs on the US legal system with live trial coverage and investigative drama. It is also operating three websites including TheSmokingGun.com, a very popular website that focuses on celebrity cases. It is speculated that this acquisition will trigger more cable network acquisitions in the future.
For Complete IIPM-Article, Click on IIPM-Editorial Column
Source IIPM-Editorial,2006
For Complete IIPM-Article, Click on IIPM-Editorial Column
Source IIPM-Editorial,2006
