Tuesday, November 06, 2012

The ‘Sen’shine legacy...

A thespian grandmom, a sultry mom, and two star daughters…

Inborn, inbred and in consequence... inherent can be mama’s ways, particularly in daughters. And sometimes, these inclinations are so deeply entrenched that its unawareness to both the mum and her dolls doesn’t really surprise a distant spectator. Even I couldn’t help smiling at a similar oblivious situation when the yesteryear’s sensuous stunner, Moon Moon Sen recalled, “I had no idea that I will be like my mother and take up movies. Even more surprising was that both my girls, Raima and Riya wanted to be actors too.” Without pausing, she continued in the same breath, “Both of them had the potential but if I had inkling, I would’ve pushed them to learn dancing seriously and take some acting lessons too.”

While Moon Moon Sen, after trying her hands at a few other jobs, might just have incidentally picked up the career as her mother Suchitra Sen’s, her daughters made it a ‘family legacy’ as soon as they learnt that they belonged nowhere else. Like Raima, reasons from her personal experience, “From a very early age, Riya and I were struck with the glamour associated with it all. We always knew we would grow up to be actresses. We loved the lifestyle, the makeup and the studios. We loved to travel and mom would drag us along everywhere. Coming from a family of film actors, it easily influenced us at that impressionable age to join the same line. But when we got into it, we realised that acting was tough business and not always as easy and glamorous as it seems.” But she certainly has no regrets about her decision as she claims, “I am enjoying the perks of this career.”

Suchitra Sen was the pioneer in the family. Despite being cast opposite the Bengali cine legend, Uttam Kumar, in most of her movies, she inspired reverence and cult status in Bengal, entirely resting on her intense acting prowess unveiled in movies such as Saptapadi, Deep Jweley Jai and Aandhi. Daughter Moon Moon Sen followed in her footsteps but denies that it made things any easier for her. “With such family background all one gets is a readymade media platform,” she adds. Even a casual observation fetches stark differences in the image and movie choices of the duo.


Source : IIPM Editorial, 2012. An Initiative of IIPMMalay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
 
Zee Business Best B-School Survey 2012
Prof. Arindam Chaudhuri’s Session at IMA Indore
IIPM IN FINANCIAL TIMES, UK. FEATURE OF THE WEEK
IIPM strong hold on Placement : 10000 Students Placed in last 5 year
IIPM’s Management Consulting Arm-Planman Consulting
Professor Arindam Chaudhuri – A Man For The Society….

IIPM: Indian Institute of Planning and Management
IIPM makes business education truly global

Management Guru Arindam Chaudhuri
Rajita Chaudhuri-The New Age Woman
IIPM B-School Facebook Page
IIPM Global Exposure
IIPM Best B School India
IIPM B-School Detail

IIPM Links  
IIPM : The B-School with a Human Face

Monday, November 05, 2012

Snack foods business

ITC is using every strategic resource it has in his arsenal to make a mark in the snack foods business. ANGSHUMAN PAUL takes a look

Tactic No 2: Leverage conglomerate efficiencies & advantages

Consider these facts. Thanks to cigarette operations, ITC’s food products are showcased in 2 million outlets, including paan shops, compared to competitor Unilever India’s 1.5 million. “But it’s not only about the tobacco distribution network. Even when it comes to procurement, ITC had planned for the future through the e-Choupals network. Unilever never had the patience to create such a model on a long-term basis,” points out Mahesh Joshi, Associate (Institutional Equity), Edelweiss Securities.

In fact, ITC now hopes to expand its procurement business and provide the back-end supply chain to other food chains. In 2007, it roped in Japan’s Marubeni, which will help ITC access the former’s warehousing & logistics skills. And that’s not all. ITC uses its paper company to provide cost-effective and attractive packaging for its products. It borrows chefs and recipes from sister concern Welcome Group Hotels for Kitchens of India. “I think for a long sustainable economy & business, whenever any business houses enter a new arena, it should be totally prepared in all possible ways on its own resources,” says renowned economist Amartya Sen.

Tactic No 3: Take care of the other Ps

ITC Foods has been careful in choosing its brand ambassadors, Shah Rukh Khan and Sachin Tendulkar. “A brand ambassador has to very convincing to push your products, and both our brand ambassadors have helped us capture the market,” feels Naware. However, others say this is not critical. Explains Richa Arora, General Manager (head-marketing), Britannia Industries, while explaining why Britannia did not continue with Sachin Tendulkar, “It’s not that he was not successful, but somehow we felt that our brands can be promoted without a strong brand ambassador.”

When it came to pricing, ITC didn’t sell its products at lower prices than those of its competitors; rather, it increased the quantities. It was similar to the strategy pursued by the two cola giants who, instead of reducing their prices, increased the quantities served in a bottle. The idea was that price slashing is perceived as a sign of weakness, and adding quantities increases the customer’s value perception. Even on the distribution front, ITC has ruffled feathers. Delhi-based dealers contend that ITC gives them 4-5% higher margins than Kurkure.

However, in the near future, ITC itself will face competition on all its successful fronts. Players like Reliance Retail and Wal-Mart will set up as efficient, if not more, backend operations over the next 2-3 years. They’ll perhaps have lesser retail outlets, but surely more floor & shelf space as they plan small & huge malls & supermarts. In some ways, Reliance Retail has already started playing the price warrior game.


Source : IIPM Editorial, 2012. An Initiative of IIPMMalay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.
 
Zee Business Best B-School Survey 2012
Prof. Arindam Chaudhuri’s Session at IMA Indore
IIPM IN FINANCIAL TIMES, UK. FEATURE OF THE WEEK
IIPM strong hold on Placement : 10000 Students Placed in last 5 year
IIPM’s Management Consulting Arm-Planman Consulting
Professor Arindam Chaudhuri – A Man For The Society….

IIPM: Indian Institute of Planning and Management
IIPM makes business education truly global

Management Guru Arindam Chaudhuri
Rajita Chaudhuri-The New Age Woman
IIPM B-School Facebook Page
IIPM Global Exposure
IIPM Best B School India
IIPM B-School Detail

IIPM Links  
IIPM : The B-School with a Human Face

Friday, November 02, 2012

MIDDLE EAST: NUCLEAR RACE

Israel’s supremacy is in danger

However, the real threat is expected to come from prominent US ally Saudi Arabia. Although it doesn’t possess any nuclear warheads, evidence shows a high probability in the future. It bought 36 CSS-2, intermediate-range missiles from China and also planns to procure new Pakistani intermediate-range missiles capable of carrying nuclear warheads. It has also signed a MoU with US to develop nuclear energy cooperation and is in talks with France. Saudi Arabia opened a nuclear research centre recently and is planning the reconstruction of one of its old nuclear reactors that Israel destroyed.

Now that Iran and Israel are both going the nuclear way, and that its relations with the US are not exactly like the good old days. Saudi Arabia may just be looking to enter the nuclear club. In that case, Israel needs to worry even more. 


Source : IIPM Editorial, 2012.

For More IIPM Info, Visit below mentioned IIPM articles.

 
IIPM : The B-School with a Human Face

Thursday, November 01, 2012

TEAB: RELEVANCE

Obama should close down TEAB

Warren Buffet’s invested firms have business interests in making apparels in Asia, Morocco and the Carribean. Anne Mulcahy, member TEAB, is the Chairman of Xerox, which outsourced manufacturing of low end printers and copiers through Singapore-based Flextronics International Ltd.

The fact is, we guess Obama has probably already realised this. One reason why his meetings with TEAB, well, are not held of late. And surprise, surprise, Obama now has a fully active Presidential Economic Recovery Advisory Board (PERAB) that he meets very regularly to push his moves to improve and hasten the American economic recovery. Guess how many members from the TEAB are there in the PERAB? Five! Buffet, Rubin, Mulcahy, all find themselves eased out. If this much is already done, then it’s time for you Obama to formally disband and disengage the skew-minded TEAB!


Source : IIPM Editorial, 2012. An Initiative of IIPMMalay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.
 
Zee Business Best B-School Survey 2012
Prof. Arindam Chaudhuri’s Session at IMA Indore
IIPM IN FINANCIAL TIMES, UK. FEATURE OF THE WEEK
IIPM strong hold on Placement : 10000 Students Placed in last 5 year
IIPM’s Management Consulting Arm-Planman Consulting
Professor Arindam Chaudhuri – A Man For The Society….

IIPM: Indian Institute of Planning and Management
IIPM makes business education truly global

Management Guru Arindam Chaudhuri
Rajita Chaudhuri-The New Age Woman
IIPM B-School Facebook Page
IIPM Global Exposure
IIPM Best B School India
IIPM B-School Detail

IIPM Links  
IIPM : The B-School with a Human Face

PROFILE SUMMARY: RAHM EMANUEL

Countries like Iran and India have strangely not realised the importance of Rahm Emanuel; it is time...

And the biggest advantaged entity we guess is Israel. Rahm is a Jew, has served as a civilian volunteer in the Israeli defense force, and is expected to be the leading think tank behind Obama’s strategy on Israel (Benjamin Emanuel, father of Rahm, said, “Obviously he [Rahm] will influence the President to be pro-Israel. Why wouldn’t he? What is he, an Arab? He’s not going to clean the floors of the White House.”). Recently, Obama cancelled his planned visit to the UJC/Jewish Federation of North America conference. It would have been Obama’s first major address to a Jewish American group since he became President. No prizes for guessing who’s going in Obama’s place.

It would do well for nations at the wrong end of Obama’s different sticks – for examples Iran, India – to instead try and convince Rahm Emanuel on many conflicting issues. Think about it, how many times has an Indian or Iranian government head invited/talked to/met or even mentioned Emanuel’s policy on India? There, you have the answer!


Source : IIPM Editorial, 2012. An Initiative of IIPMMalay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.
 
Zee Business Best B-School Survey 2012
Prof. Arindam Chaudhuri’s Session at IMA Indore
IIPM IN FINANCIAL TIMES, UK. FEATURE OF THE WEEK
IIPM strong hold on Placement : 10000 Students Placed in last 5 year
IIPM’s Management Consulting Arm-Planman Consulting
Professor Arindam Chaudhuri – A Man For The Society….

IIPM: Indian Institute of Planning and Management
IIPM makes business education truly global

Management Guru Arindam Chaudhuri
Rajita Chaudhuri-The New Age Woman
IIPM B-School Facebook Page
IIPM Global Exposure
IIPM Best B School India
IIPM B-School Detail

IIPM Links  
IIPM : The B-School with a Human Face