This year, too, they will be revealing their Catalogue & Plat
inum collections. Adds Ravinder Sharma, VP (Sales & Marketing), Digjam, “We’ll be undertaking local publicity on TV & print media and will be offering gift packages to our customers. We see a rise in sales as people buy more during this season.” Festivities aside, the success charter of the companies for months to come will solely depend on who doles out that perfect offering, as the consumer will have a cornucopia of options. And for all you shopoholics out there, it’s time to grab your shopping bags and go fill, fill, and just fill them up!
For Complete IIPM Article, Click on IIPM Article
inum collections. Adds Ravinder Sharma, VP (Sales & Marketing), Digjam, “We’ll be undertaking local publicity on TV & print media and will be offering gift packages to our customers. We see a rise in sales as people buy more during this season.” Festivities aside, the success charter of the companies for months to come will solely depend on who doles out that perfect offering, as the consumer will have a cornucopia of options. And for all you shopoholics out there, it’s time to grab your shopping bags and go fill, fill, and just fill them up!For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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